Our mission is to transform complex data into actionable strategies, ensuring your
marketing efforts resonate with your audience.
At THE ONLY Neuromarketing Center, we leverage cutting-edge research in neuroscience to help brands understand consumer behavior.
HOW WE DO IT?
We combine cutting-edge neuroscience tools with marketing
expertise to uncover what truly drives consumer decisions.
Facial Coding
Every micro-expression tells a story. With facial coding, we analyze subtle muscle movements that reveal true emotional reactions, happiness, surprise, frustration, and more. Unlike surveys or focus groups, this method captures unfiltered, subconscious responses, showing how people really feel about your brand, campaign, or product in the moment.
Eye-Tracking
Where do people look first? What do they ignore? Eye-tracking technology maps visual attention in real time, showing exactly which elements of an ad, package, or website draw focus. This method helps us understand attention span, reading paths, and design clarity, giving brands the knowledge to place their messages where eyes naturally go.
EEG
Beyond what people say or where they look, EEG dives into the brain itself. By measuring patterns of electrical activity, EEG reveals attention, engagement, and emotional intensity as they happen. This method helps identify which parts of your campaign truly resonate — and which lose impact — giving you data-driven clarity on what sparks genuine connection.
Voice Analysis
Any video or audio recording with speech can be processed through our Voice Analysis Module. This means you can not only apply it to new studies, but also revisit and re-analyze existing recordings uncovering fresh insights or strengthening your data with an added layer of measurement. Once processed, you can choose which emotional signals to visualize, making it easy to spot patterns and understand the hidden emotional context behind every voice.
Used by leading universities
Trusted by researchers around the world
Turning Human Reactions Into Brand SUCCESS
We use Eye Tracking and EEG to capture real-time emotional and cognitive responses to your campaigns, products, and designs. This helps you understand what truly engages your audience—and why.
Our reports turn raw neurological data into clear, actionable insights that reduce guesswork, improve performance, and drive growth.
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That’s all it takes for the brain to form an of campaigns that used Eye Tracking impression of your brand.
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of campaigns that used Eye Tracking impression of your brand.
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Ads tested with neuroscience perform up to 5x better in engagement than those that aren’t.
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of purchasing decisions are made subconsciously—driven by emotional and instinctive brain activity.